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ASA-WISHH Communications Campaign Expert RFP

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United States
Download the rfp file: Communications RFP USB 022321_final.pdf.

This request for proposal (RFP) will identify a communication expert to develop and implement a communications campaign around the Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets 2.0 project. The campaign should include fact based, non-partial video or written report content that will be used to communicate project successes to the soy community, U.S. Department of Agriculture's Foreign Agricultural Service and other related news outlets. The project targets are the business elite and entrepreneurs within export market segments defined as developing or newly emerging markets. The project's purpose is to broaden investment in aquaculture production, animal feed production and food manufacturing by highlighting the need for protein in these emerging U.S. soy export markets and the business opportunities elite business owners/entrepreneurs in-country can capture through the usage of U.S. soy.

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